WordPress · Laravel · Automation

Websites & Automation That Help Small Businesses Work Better.

We build and improve WordPress websites, custom web applications, and automated workflows that help businesses capture inquiries, streamline processes, and reduce repetitive work.

Available for project-based and ongoing development work.

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InitialWebsite: Website automation steps
InitialWebsite Independent web development practice
Experience
8+ Years
Delivered
400+ Projects
Fiverr
352+ Reviews
Status
Level 2 Seller

The Problem

Your website should do more than look good.

Whether you need a new website, an existing site fixed, or repetitive work automated, we help turn technical problems into practical solutions.

  1. Outdated website

    A website that doesn't clearly communicate your services or give visitors an easy next step.

  2. Technical problems

    Broken forms, WordPress errors, slow pages, plugin conflicts or ongoing maintenance issues.

  3. Manual work

    Repetitive lead handling, notifications, data entry and follow-ups that could be automated.

  4. Custom requirements

    When WordPress isn't enough, we build custom functionality and business systems with Laravel and APIs.

How We Can Help

Practical development, without unnecessary complexity.

  • WordPress websites

    Custom WordPress websites, redesigns and landing pages focused on clarity, responsiveness and easy management.

  • WordPress fixes & performance

    Troubleshooting, plugin and theme issues, broken functionality, speed optimization and ongoing maintenance.

  • Custom web applications

    Laravel based business systems, dashboards, portals and custom functionality built around your workflow.

  • Integrations & automation

    Connect your website with APIs, CRMs, n8n, Zapier and practical AI workflows to reduce repetitive tasks.

Starting Points

Clear starting points. Built around what you need.

Every project is scoped around your requirements, but these starting points give you an idea of where different types of work begin.

  1. WordPress Fixes & Improvements

    From$99

    Fix broken functionality, plugin conflicts, layout issues, performance problems and other WordPress headaches.

    Discuss a Fix
  2. Small Business Website

    From$599

    Professional WordPress websites for small businesses that need a clear online presence and an easier way for customers to get in touch.

    • 5-7 pages
    • Responsive design
    • Service pages
    • Inquiry/contact forms
    • Basic technical SEO
    • Basic performance setup
    • Easy WordPress management
    Discuss Your Website
  3. Website + Automation

    From$799

    Connect your website with business tools to capture inquiries, notify your team and automate what happens after a form submission.

    1. Website Form
    2. Lead Capture
    3. Automation
    4. CRM / Google Sheets
    5. Notification
    6. Customer Confirmation
    Discuss Automation
  4. Custom Laravel Development

    From$1,000

    Custom dashboards, portals, business systems, APIs and web applications built around your workflow.

    • Custom Laravel applications
    • Dashboards
    • Business systems
    • REST APIs
    • Third-party integrations
    Discuss a Project
  5. Ongoing Development

    From$299 / month

    For businesses that need continued help with WordPress, Laravel, fixes, improvements and ongoing development.

    • WordPress maintenance
    • Bug fixes
    • Small improvements
    • Performance work
    • Laravel development
    • API integrations
    • Automation maintenance
    Discuss Ongoing Support
  6. For Agencies

    Agency / White-label

    Custom / Ongoing

    • White-label WordPress
    • Laravel development
    • Bug fixing
    • Custom functionality
    • Ongoing development support
    Talk About Agency Support

Starting prices are a guide. Final pricing depends on scope, requirements and integrations.

Selected Work

A selection of websites, systems and custom solutions.

Selected projects from years of working with businesses, agencies and international clients.

Cleanza website, a lead focused WordPress site for an exterior cleaning company

01 / 06

Exterior Cleaning · WordPress

Cleanza

Designed and developed a lead focused WordPress website for an exterior cleaning company, presenting its services and pricing in a clear, easy to manage structure.

  • WordPress
  • Elementor
Visit website
Champion PT & Performance website, a responsive WordPress site for a physical therapy practice

02 / 06

Physical Therapy · WordPress

Champion PT & Performance

Designed and developed a responsive website that clearly presents the company's services and gives potential clients a straightforward path to inquire.

  • WordPress
  • Elementor
Visit website
BIKRX community platform, a custom WordPress build with registration and image submissions

03 / 06

Community Platform · WordPress + Integration

BikrX

Built a custom WordPress platform integrating user registration, QR-based image submissions, admin approval and third-party directory functionality.

  • WordPress
  • PHP
  • JavaScript
  • Divi
  • Brilliant Directories
Universal Capital Alliance Group website, a Laravel site connected to GoHighLevel

04 / 06

Legal Services · Laravel + API

Universal Capital Alliance Group

Built a modern Laravel website and connected its inquiry experience with GoHighLevel through custom API integration.

  • Blade
  • Laravel
  • MySQL
  • REST API
  • Tailwind
Visit website
NUPAY school fee collection platform built with Laravel

05 / 06

Education & Payments · Laravel

NUPAY

Built a custom school fee collection platform from scratch, including the frontend and backend system for centralized fee management.

  • Blade
  • Laravel
  • MySQL
  • Tailwind
Storm Aviation line maintenance page with a custom map of service locations

06 / 06

Aviation · Custom Development

Storm Aviation

Built a lightweight custom map solution displaying line, paint and base maintenance locations across regions using custom PHP and JavaScript.

  • PHP
  • JavaScript
  • HTML
  • Google Maps
Visit website

Website → Workflow

Turn your website into a workflow.

A form submission shouldn't disappear into an inbox. We can connect your website to the tools your business already uses and automate what happens next.

  1. 01 Website Form
  2. 02 Lead Captured
  3. 03 n8n / Zapier
  4. 04 AI / Business Rules
  5. 05 CRM / Google Sheets
  6. 06 Team Notification
  7. 07 Customer Confirmation
  8. 08 Follow-up

WordPress · APIs · n8n · Zapier · AI

Want to automate a repetitive process? Let's talk.

Client Feedback

Good work should speak for itself.

Scott from United Kingdom review for initialwebsite | Sohaib Mumtaz
Testimonial 01 United Kingdom
Johan from Netherlands review for initialwebsite | Sohaib Mumtaz
Testimonial 02 Netherlands
Metahunter from Brazil review for initialwebsite | Sohaib Mumtaz
Testimonial 03 Brazil

352+ five star Fiverr reviews

Who's Behind InitialWebsite

Independent by design. Experienced by practice.

InitialWebsite is the independent web development practice of Sohaib Mumtaz.

We've been building websites and web applications for international clients for more than 8 years, working across WordPress, Laravel, custom PHP, JavaScript, APIs and business integrations.

Our work has ranged from small business websites and WordPress troubleshooting to custom platforms, third-party integrations and ongoing development support.

InitialWebsite combines that hands-on development experience with a simple goal: build practical digital solutions that businesses can actually use and maintain.

  • WordPress
  • Laravel
  • PHP
  • JavaScript
  • REST APIs
  • MySQL
  • n8n
  • Zapier
  • AI Integrations

Ongoing Support

Need someone to keep things moving?

For businesses that need ongoing development rather than a one-off project, InitialWebsite can provide continued WordPress, Laravel, maintenance and development support.

  • WordPress maintenance
  • Bug fixes
  • Small improvements
  • Performance work
  • Laravel development
  • API integrations
  • Automation maintenance
Discuss Ongoing Support

For Agencies

Need development support behind the scenes?

InitialWebsite also works with agencies and teams that need reliable WordPress, Laravel or custom development support without adding another full-time developer.

Talk About Agency Support

Have a website problem or an idea you'd like to build?

Tell us what you're trying to achieve. We'll help you figure out the most practical way to get there.

Tell us what you're working on.